Barton et Guestier Beaujolais - design 2005
For this label/logo I painted a large watercolor (after about a zillion billion logo calligraphy studies to ready my hand), took a photo of the large watercolor, put it on the label, and then designed the type accordingly; for the gift box I painted a rather traditional wine gift box with the same pattern as the watercolor. I chose Didot for the secondary type to balance the playfulness of the label, and to keep with that old modern French emotionally refined austerity.
The colors were inspired by the end of summer and fall colors, when the beaujolais is being made and comes out; in November, around when the Germans are drinking their autumn beers.
Regardless, I thought it worked well, and my classmates seemed to like it, but it got ripped in final critique by the professor. My grades in design school weren't all that great.
