Kimberly Clark's DentaBurst - pitch design and art direction 2007

Remember that time when you polished off that morning coffee and BAM! you remember you're meeting up with the person of your dreams?

Remember that time you were out partying it up at the bars and met that person and BAM! you had stank breath and had to do that sneaky thing where you hold your breath when the kiss is about to happen?

You needed DentaBurst. You needed it bad. And you know you're going to need it again, so go ahead and get it and keep it in your wallet or in your purse.

DentaBurst is like brushing your teeth on the go - you don't need to rinse afterwards, it slips on your finger, it's disposable.

So use it, people! We're telling you about it on your coffee cups, on your beer coasters, on posters, on the world wide web. There's no excuse for late-night-at-the-bars-stank-breath anymore!